Craig Wetherby was born, raised and currently resides in New York City. A completely self-taught photographer, he began taking pictures in 1992 with a creative technique and style all his own. With his unique outlook and deep network of personal and professional relationships, he has been able to capture some of the world’s most respected artists, athletes, entertainers and musicians.

Traveling globally for his work, Wetherby has contributed to several notable publications such as The New York Times, The Wall Street Journal, Spin, Rolling Stone, Interview, Complex, The Fader, Snowboard Magazine and Desillusion, to name a few. He is also the founder of TheGoodLife!, a boutique creative agency based in New York City specializing in activations along the intersection of action sports, entertainment, art and fashion.

Wetherby has accumulated an impressive client roster of Toyota/Scion, Pepsi/Mountain Dew, RedBull, Def Jam Records, High Times Records, Adidas, Pony, Reebok, Burton Snowboards, Analog Clothing, Coal Headwear, Nixon, Verizon Wireless and Casio G Shock.

Craig's mission to document his life, travels and experiences has been an incredible journey so far. As he continues to learn and discover new ways to master the art of photography he looks forward to sharing his life thru images along the way.